Since 1995, designing user experiences for mobile devices, software and web sites.

Hard Rock has the world's the largest rock collection - over 70,000 pieces - from The Beatles' Magical Mystery Tour bus to Madonna's bustier. The innovative Memorabilia web site was featured in the MIX08 Conference Keynote [video] as the first web site to use Deep Zoom (Sea Dragon) in Silverlight. This fluid interaction allows users to seamlessly zoom way into details and sort large collections. Consulted on interaction strategy, designed user experience prototype. Partners: Duncan/Channon & Vertigo.

Designed Sprint's messaging user experience to be on 20 million phones soon. Created an easy-to-use, powerful system integrating SMS, MMS, Email, Voicemail in an elegant and efficient interface.

Designed vSnax's premier iPhone video player application. Easily find and watch premium video clips. Designed concept prototype, user experience and iPhone UI. New version in iPhone app store.

"The Clustr" is a social network for the skater subculture. Skaters connect as they put skate spots on the map with their videos, photos, profiles. Consulted on user experience strategy and designed concept prototypes. In beta. Partners: Mekanism.

Designed user experience for Yahoo Tech. New channel simplifies the complex world of technology so even your mom can figure out which digital camera to buy. Community and experts give practical solutions for tech questions. Partners: Odopod, Cuban Council.

Twine is a revolutionary new way to share, organize and find information using the Semantic Web, aka Web 3.0. Focused user experience strategy and designed interactive prototype. In beta.

Designed an innovative media system for Cingular, partnering with major software and hardware manufactures. Created fluid interactions and interfaces to go beyond the mobile phone.

Designed new Flock features enabling an enhanced view and connection to your community - in your web browser. Consulted on strategy, developed interactions and interfaces.

Designed new interaction and interface concepts for the future Windows Mobile. Extended desktop experiences to the mobile phone while maintaining simplicity.

Collaborated with Odopod on strategy for Soccer's premier web zine. Soccer fans can feel the pulse of the sport with vivid stories and rich media, all in a cool zine interface.

Developed strategies and systems redefining Kodak's Ofoto and Kodak Mobile brands. New directions simplify interactions allowing customers to do more with their photos. Directed user experience and interface design. (New services launching soon).

Defined interface and interaction specifications to simplify use and enable new features on the next generation of Palm handhelds.

Developed interaction and interface designs and specifications for Palm's new camera.

Bring Light

Bring Light raises money for charities' projects. It's backed by a social network realizing that most often we give through our friend's recommendations. Designed user experience.

Redesigned Sun's product pages to simply and intuitively match customer shopping and support needs. Revitalized the information architecture for focused navigation supporting the massive brand.

Designed interactions, interfaces and prototypes for several Ask products including Search, My Stuff, Desktop Search, Reference, Music, News, Images, Local. Led user experience design as the sole interface designer. Consulted on product strategy.

Kiehls is the classic skin and hair care company from New York. We designed a user experience that matches the friendly, personal service found in their stores. The personality of the brand and the quality of the products shine through.

Designed production management software directing workflow for Disney's Pixar-like film "The Wild". The software enabled the entire production team to collaborate fluidly and manage assets.

Designed mobile applications and WAP sites. JumpTap's mobile search works is a fun experience that gets to right results fast. Mobile carriers realize increased subscriber usage and revenue as users discover new content and offers.

This innovative flash site is custom-fit for the high-performance car audio customizer subculture.

Developed an innovative, intuitive navigation system allowing users to cruise the scene and easily scan products.

"The insightful guidance Andrew provided us during every stage of production proved to be invaluable.

This greatly increased the measured success of our project and bolstered the confidence of our team and client."
— Don Parker, Head of Production, Mekanism (Napster designers)

Designed information architecture for innovative "Prada meets Patagonia" clothing site. Developed and tested prototypes and interactions to fit hipster shoppers' needs.

Case study from Small Pond, where I worked

Focused intranet redesign on enabling employees to quickly and easily accomplish their common tasks. Consulted on strategy, usability, information architecture and navigation.

Sales, registration and traffic increased over 200% with redesigns of interfaces, shopping and checkout processes.

Improved quality and efficiency of marketing and design by directing user-centered design processes and techniques.

Redesigned intranet information architecture, interfaces and navigation to enable the bank's 20,000 employees to work more efficiently and greatly improve internal communications.

Redesigned the customer site focusing functionality on customer needs and clear product information.

Transformed Thomas Dolby's startup vision into clear interfaces and prototypes to test concepts with users and investors.

Led innovative music licensing site's user research, business and technical requirements and interface design.

Founded Claro Studio in Barcelona to help Spanish and global companies improve business by focusing on their customers. Clients include major travel sites, banks, software and communities.

Sparked a vivid user experience community in Spain by teaching classes at MBA universities and conferences and starting Spain's IA Cocktail hours.